The Lindy Circle Program

/𝑺𝒉𝒐𝒆-𝑪𝒉𝒐𝒍𝒂𝒓𝒔𝒉𝒊𝒑: 𝑳𝒊𝒏𝒅𝒚 𝑪𝒊𝒓𝒄𝒍𝒆 𝑷𝒓𝒐𝒈𝒓𝒂𝒎/

This program is for you to request a discount to own a pair of Swing Love Shoes if paying full price isn’t possible right now. I’ve had this on my heart for a while, and I’m so happy to finally share it with you!

Back in the day (2012 with Saigon Swing Cats), when I was learning my first rocksteps in a pair of very basic sneakers, my feet would take days to recover after each social night. But who would think of investing in proper dance shoes as a student? Definitely not me! Since Swing Love became my eat-sleep-shoes-repeat kind of life, I’ve always dreamed of seeing more dancers swinging out on the dance floor without having to worry about sore feet—especially dancers like me 10 years ago who didn’t have access to good shoes.

The 𝑳𝒊𝒏𝒅𝒚 𝑪𝒊𝒓𝒄𝒍𝒆 𝑷𝒓𝒐𝒈𝒓𝒂𝒎 is open to Swing dancers / Lindy Hoppers only. It prioritizes students, dancers from Việt Nam and Southeast Asia, emerging scenes, and—last but not least—dancers of color.

Swing Love will contribute up to 75% of the price of our handmade custom leather shoes. You’re welcome to request the percentage that reflects what you’re able to invest in your shoes—whether that’s 25%, 50%, or more. We’ll consider each application with care and do our best to offer what we can.

The number of dancers selected each quarter will depend on our current sales and revenue. You’ll receive an email notification once we’ve received your application, and we’ll let you know the outcome as soon as selections are made. While we may not be able to support everyone or grant the full amount requested, you’re warmly invited to reapply in future rounds if it doesn’t work out this time 🤞

To apply, please fill out this form.

This is a small, heartfelt contribution from Swing Love to the swing dance community—where it all started for me, and where I continue to find joy, rhythm, and connection. From one dancer to another, thank you for being here and for being part of this beautiful circle.

If you know a fellow dancer who could benefit from this, please share it with them! And if you’d like to spread the word in your scene, feel free to do so. The more happy feet who know about this, the merrier!

I hope the 𝑳𝒊𝒏𝒅𝒚 𝑪𝒊𝒓𝒄𝒍𝒆 𝑷𝒓𝒐𝒈𝒓𝒂𝒎 brings a smile to your face today 😊👞

With lots of swingouts,

Châu

April 1st, 2022